The discovery call
We'll understand your product and exactly what you're trying to achieve in Europe, then work through any concerns. You'll know some of it already: we build the infrastructure. The rest, we explain on the call.
We take on new clients between July and November, timed so your stock reaches European dealers before the summer season, when demand peaks. On the call we'll also ask to see your pricing and margins, then go away and do our research. Europe is a competitive market. We need to know your product can win in it before we commit to making sure it does.
Book a discovery call and receive your free guide0–72 hours
We go to work straight away. Within 72 hours of signing, you receive:
- Regulatory overview : your products matched to European and UK requirements.
- Market intelligence : a full European Market Intelligence Report covering your industry, your competitors, and where the real opportunity sits.
- Six-month plan : a detailed timeline of the full six months, including what we need from you and when.
Month 1–3
The infrastructure is created.
- Fiscal rep appointed in Europe
- VAT registration: UK and Europe, depending on scope
- 3PL onboarded: UK and Europe, depending on scope
- CRM fully operational: dealer pipelines and contact lists
- First stock arrives: sales reporting begins
- First dealers signed
- First purchase orders secured
Building Block Guarantee
Infrastructure built or money back after month 3.
On the Board Guarantee
One dealer before your stock arrives, or we work for free.
Months 3–6
Remember that Monday morning? Laptop open. European sales in your CRM. A report that actually tells you something. A 3PL ping about replenishing stock. Your only job: make more product and send it over.
That's month six.
You didn't move to Europe. You didn't hire a team. You didn't give your margin away. You built the infrastructure and let it work.
- Rapid dealer network expansion, managed in your CRM
- Key dealers set up in person, key markets first
- Samples sent to influencers and dealers
- Weekly updates and monthly reports
- Optional: marketing live in market, campaigns, content and lead generation, with results reported back to you
- Repair, returns, warranties, and support tested
Five in 60 Guarantee
Five dealers within 60 days or we work for free.
Infrastructure built or money back after month 3.
3PL onboarded. Fiscal rep appointed. VAT registration in progress. Stock placement confirmed. Dealer outreach live in your CRM. Reporting structure active. These are not targets. They are the minimum. If we haven't delivered them, exit with a 50% refund. No questions.
One dealer before your stock arrives or we work for free.
Before your stock lands in Europe, we guarantee one firm purchase order from a European dealer. If we don't deliver, we work for free until we do.
Five dealers within 60 days or we work for free.
Once your stock is confirmed at a European warehouse, we have 60 days to deliver five firm purchase orders from five separate European dealers. If we don't deliver, we work for free until we do.
We are your safety switch in Europe.
Whatever breaks, we fix it.
A fault at the 3PL. A shipment held at customs. A dealer relationship that needs someone in the room. You cannot do that from Austin or Seoul. We can.
No distributor offers this. No internal hire can guarantee it on day one. It is the part of this offer that is hardest to put a price on. And the part most brands only understand once they've needed it.
01
One upfront monthly cost
One monthly fee, agreed upfront. That is everything. No commission on sales. No day rates for calls or meetings. No hidden fees buried in the small print. If we need to travel to fix something on the ground, we charge travel at cost. Everything else is covered.
Traditional distributors take 30 to 50% of your European revenue. A European hire costs $80,000 to $120,000 a year before you factor in recruitment time and the cost of getting it wrong. F&S takes one flat monthly fee and you keep the upside.
02
Someone on the ground when it matters
INCLUDED · NO EXTRA CHARGE
Someone on the ground when it matters
INCLUDED · NO EXTRA CHARGEA mislabelling problem at the 3PL. A customs delay on an inbound shipment. A dealer relationship that needs someone physically in the room. These are the moments that define whether a European operation works or doesn't.
A founder in Austin or Seoul cannot get on a plane every time something needs fixing. We can. No distributor offers this. No internal hire can guarantee it on day one. It is the part of this offer that is hardest to put a price on.
03
You own the data
The data lives in your systems from day one. Every dealer contact, every customer record, every sale sits in your CRM. F&S operates inside it as a processor. You are always the controller.
If you walk away from the engagement, you walk away with everything. Dealer contacts, pipeline history, customer data. No lock-in. No leverage. You control the customer relationship. That never changes.
04
Monthly reporting
DELIVERED BY THE 7TH OF EVERY MONTH
Monthly reporting
DELIVERED BY THE 7TH OF EVERY MONTHA professionally written document covering every aspect of your European operation. Sales by dealer, by SKU, by market. Stock levels and sell-through rates. Pipeline status and expected close dates. Key account updates. Competitor moves. Actions for the following month.
The same report Lawrence uses internally is the report you receive. Full visibility. No summaries. No spin. You see everything we see.
05
Marketing that creates demand
Optional
Marketing that creates demand
OptionalMarketing is optional. Ask on the call. If you take it, we run the marketing in Europe: paid campaigns, content in local languages, dealer-facing material, and lead generation into your CRM. Enquiries land in your system, not ours.
Every campaign is reported back to you with spend, leads and cost per lead. What works becomes the playbook your team keeps. Dealers get demand walking through their door, which is why they stock more.
After six months, this is everything you'll have.
- Infrastructure built
- Sales network live
- CRM systems built
- RRW sorted
- Goods flowing from your factory into Europe and to customers
You've got a working European infrastructure and sales operation. Your competitors haven't.
Every month, that gap compounds.
Beyond six months is where we make it huge.
Ask us howYou've seen how it works. You know what it costs. You know what happens if we don't deliver.
The next step is a 30 minute call. No preparation needed. We'll send you How to Enter Europe for Under €5,000 beforehand so you know the real infrastructure numbers before we speak.
Book a discovery call